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Optimal Business Daily: Management | Entrepreneurship | StartUp | Small Business | Freelancing | Side Hustle

We (Lee Rankinen & Justin Malik) read you the best content on entrepreneurship, startups, side hustles, freelancing, and more, with author permission. Think of Optimal Business Daily as an audioblog or blogcast. :) Optimal Business Daily is a podcast created for those looking to start or improve their own small business: lifelong entrepreneurs and life optimizers. Lee Rankinen & Justin Malik bring you the best content from blogs and other resources and read it to you, so that you don't have to waste your time finding and reading blogs yourself--listen during your commute, workout, regular routines, or during your down time 7 days a week and launch or improve your business one step at a time. Each episode brings you a reading from a popular blog post or resource--practical and actionable information that has been proven to be worthy of large audiences. Current sites and authors include: EOFire.com (Entrepreneur On Fire) - Kate Erickson & John Lee Dumas JamesAltucher.com - James Altucher Sivers.org - Derek Sivers NeilPatel.com - Neil Patel ZenHabits.net - Leo Babauta IWillTeachYouToBeRich.com - Ramit Sethi StevePavlina.com - Steve Pavlina RyanHoover.me - Ryan Hoover SideHustleNation.com - Nick Loper NirAndFar.com - Nir Eyal MyWifeQuitHerJob.com - Steve Chou GoodLifeZen.com - Mary Jaksch and more being added! Subscribe now--your optimal life awaits! *Optimal Living Daily has received permission from the original authors to read content on this show.
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Optimal Business Daily: Management | Entrepreneurship | StartUp | Small Business | Freelancing | Side Hustle
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Nov 24, 2017

Nick Loper of Side Hustle Nation shares 4 ways to find and connect with the right people.

Episode 255: 4 Ways to Find Your People by Nick Loper - The Side Hustle Show: Business Ideas for Entrepreneurs and Side Hustle Nation.

Nick Loper of Side Hustle Nation is an entrepreneur involved in a variety of projects. He started the website because he believes in the hustle. After all, what’s riskier: starting a business, or relying on your job as your only source of income? He used to work full-time for a giant corporation, but built his business during the night and weekends... and you can do it too.

The original post is located here: https://www.sidehustlenation.com/find-your-people

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Nov 23, 2017

Steve Pavlina shares how NOT to build a successful online business.

Episode 254: How Not to Build a Successful Online Business by Steve Pavlina (Online Marketing & Perpetual Traffic like DigitalMarketer).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: https://www.stevepavlina.com/blog/2005/08/how-not-to-build-a-successful-online-business

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Nov 22, 2017

Neil Patel shares how to construct a profitable webinar sales funnel from scratch. This is Part 3 of 3.

Episode 253: How to Construct a Profitable Webinar Sales Funnel from Scratch - Part 3 by Neil Patel (Calls to Action with ClickFunnels).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: https://neilpatel.com/blog/build-profitable-webinar-funnel

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Nov 21, 2017

Neil Patel shares how to construct a profitable webinar sales funnel from scratch. This is Part 2 of 3.

Episode 252: How to Construct a Profitable Webinar Sales Funnel from Scratch - Part 2 by Neil Patel (Collecting Leads with Webinars).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: https://neilpatel.com/blog/build-profitable-webinar-funnel

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Nov 20, 2017

Neil Patel shares how to construct a profitable webinar sales funnel from scratch. This is Part 1 of 3.

Episode 251: How to Construct a Profitable Webinar Sales Funnel from Scratch - Part 1 by Neil Patel (Marketing Secrets for Businesses).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: https://neilpatel.com/blog/build-profitable-webinar-funnel

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Nov 17, 2017

Guest author Michael Simpson with Nir Eyal shares the psychology behind raising startup cash.

Episode 250: Using Mind Control to Raise StartUp Cash by Michael Simpson with Nir And Far (Like Bowery Capital Startup Sales Podcast).

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”
Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products.
In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today.
Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn).
Nir attended The Stanford Graduate School of Business and Emory University.

The original post is located here: https://www.nirandfar.com/2014/03/raisemoney.html

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Nov 16, 2017

Kristin Wong shares how introverts can successfully navigate conferences.

Episode 249: An Introvert's Guide to Navigating Conferences by Kristin Wong of The Wild Wong (Attending Meetups & Conferences).

Kristin Wong is a freelance writer and journalist who writes for Lifehacker, Mentalfloss, and New York Magazine. She frequently covers travel, personal finance, and human behavior.
Kristin launched her own blog, www.thewildwong.com, to write about life as a work-from-anywhere freelancer. She aims to help other creative entrepreneurs navigate the tricky world of freelancing, from managing money to traveling the world to staying productive and getting stuff done.
Kristin is a self-professed money geek and is slated to publish a book about personal finance in March of 2018.

The original post is located here: https://www.thewildwong.com/networking-for-introverts

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Nov 15, 2017

Josh Bauerle of CPA on Fire guest posts on Entrepreneur On Fire, sharing how to take tax deductions you deserve as an entrepreneur.

Episode 248: Taking the Tax Deductions You Deserve as an Entrepreneur by Josh Bauerle with EOFire (Business Taxes and Accounting).

Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire.
Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow.

The original post is located here: https://www.eofire.com/taking-tax-deductions-deserve-entrepreneur

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Nov 14, 2017

Leo Babauta of Zen Habits shares how to create the elegance of simplicity and focus in your work day.

Episode 247: Creating the Elegance of Simplicity & Focus in Your Work Day (Beyond the To Do List | Personal Productivity Perspectives).

Leo Babauta created Zen Habits, which is about finding simplicity and mindfulness in the daily chaos of our lives. It’s about clearing the clutter so we can focus on what’s important, create something amazing, find happiness.

The original post is located here: https://zenhabits.net/elegance

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Nov 13, 2017

Steve Chou of My Wife Quit Her Job shares how you can take advantage of having a smaller business.

Episode 246: Your Small Business: 3 Ways to Take Advantage of Being Small by Steve Chou of My Wife Quit Her Job.

Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at MyWifeQuitHerJob.com

The original post is located here: https://mywifequitherjob.com/your-small-business-3-ways-to-take-advantage-of-being-small

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Nov 10, 2017

Ramit Sethi of I Will Teach You to be Rich shares 6 ways to get your first client. This is Part 2 of 2.

Episode 245: 6 Ways To Get Your First Client - Part 2 by Ramit Sethi of I Will Teach You to be Rich (Making Money as a Freelancer).

Instead of saying “no” to spending on everything, Ramit wants to use money to say YES. He knew there was a better way to live a rich life—if we could use psychology to focus on what actually works. Not just for personal finance, but all aspects of life: money, careers, relationships, business, fitness and more.
Since then, he's been testing and sharing his findings with the world via I Will Teach You To Be Rich.
He's also written a New York Times bestselling book, been profiled in a 6-page Fortune article and pictured next to Warren Buffett Forbes Magazine, and have been featured by a long list of media, including the Wall Street Journal, ABC News, NPR, Fox Business, PBS, CNBC and more. He also has tons of documented success stories—more than 20,000.

The original post is located here: https://www.iwillteachyoutoberich.com/blog/how-to-get-clients

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Nov 9, 2017

Ramit Sethi of I Will Teach You to be Rich shares 6 ways to get your first client. This is Part 1 of 2.

Episode 244: 6 Ways To Get Your First Client - Part 1 by Ramit Sethi of I Will Teach You to be Rich (How to Get More Clients).

Instead of saying “no” to spending on everything, Ramit wants to use money to say YES. He knew there was a better way to live a rich life—if we could use psychology to focus on what actually works. Not just for personal finance, but all aspects of life: money, careers, relationships, business, fitness and more.
Since then, he's been testing and sharing his findings with the world via I Will Teach You To Be Rich.
He's also written a New York Times bestselling book, been profiled in a 6-page Fortune article and pictured next to Warren Buffett Forbes Magazine, and have been featured by a long list of media, including the Wall Street Journal, ABC News, NPR, Fox Business, PBS, CNBC and more. He also has tons of documented success stories—more than 20,000.

The original post is located here: https://www.iwillteachyoutoberich.com/blog/how-to-get-clients

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Nov 8, 2017

Nick Loper of Side Hustle Nation shares 10 questions to help you choose your best ideas to more forward with. This is Part 2 of 2.

Episode 243: Too Many Side Hustle Ideas? Here are 10 Questions to Help You Choose Your Best Option - Part 2 by Nick Loper (Biz Ideas).

Nick Loper of Side Hustle Nation is an entrepreneur involved in a variety of projects. He started the website because he believes in the hustle. After all, what’s riskier: starting a business, or relying on your job as your only source of income? He used to work full-time for a giant corporation, but built his business during the night and weekends... and you can do it too.

The original post is located here: https://www.sidehustlenation.com/side-hustle-idea-selection-process

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Nov 7, 2017

Nick Loper of Side Hustle Nation shares 10 questions to help you choose your best ideas to more forward with.

Episode 242: Too Many Side Hustle Ideas? Here are 10 Questions to Help You Choose Your Best Option by Nick Loper - Side Hustle Nation.

Nick Loper of Side Hustle Nation is an entrepreneur involved in a variety of projects. He started the website because he believes in the hustle. After all, what’s riskier: starting a business, or relying on your job as your only source of income? He used to work full-time for a giant corporation, but built his business during the night and weekends... and you can do it too.

The original post is located here: https://www.sidehustlenation.com/side-hustle-idea-selection-process

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Nov 6, 2017

Steve Pavlina shares why it's important to make a 5-year commitment to your new project.

Episode 241: 5-Year Commitments by Steve Pavlina (Like Aubrey Marcus Podcast & Finding Mastery: Conversations with Michael Gervais).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: https://www.stevepavlina.com/blog/2012/11/5-year-commitments

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Nov 3, 2017

James Altucher read 1000 motivational business posts on social media but has a take of his own.

Episode 240: I Read 1,000 Motivational Posts On Social Media. Here's What Happened Next by James Altucher (Like Young Hustlers).

James Altucher is an American hedge fund manager, entrepreneur, bestselling author, and podcaster. He has founded or cofounded more than 20 companies and says he failed at 17 of them. He has published 11 books, and is a regular contributor to The Financial Times, TechCrunch, and The Huffington Post. USA Today named his book Choose Yourself one of the 12 Best Business Books of All Time.

The original post is located here: https://jamesaltucher.com/2016/07/read-1000-motivational-posts-social-media-heres-happened-next

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Nov 2, 2017

Erin Blaskie shares why it's so important to reuse and repurpose your content.

Episode 239: You May Be Underusing Your Content (Here's What To Do Instead) by Erin Blaskie (Repurpose Your Blog Articles and Videos).

Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin’s primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world.

The original post is located here: http://erinblaskie.com/you-may-be-underusing-your-content-heres-what-to-do-instead

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Nov 1, 2017

Guest author Janet Choi with Nir Eyal shares how to trigger product usage that sticks.

Episode 238: How to Trigger Product Usage That Sticks by Janet Choi with Nir And Far (How to Boost Sales and Customer Engagement).

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”
Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products.
In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today.
Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn).
Nir attended The Stanford Graduate School of Business and Emory University.

The original post is located here: https://www.nirandfar.com/2017/09/how-to-trigger-product-usage-that-sticks.html

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Oct 31, 2017

Kate Erickson of Entrepreneur On Fire shares a story of getting out of her comfort zone.

Episode 237: What's Your Entrepreneurial Stretch by Kate Erickson of Entrepreneur On Fire (Getting Out of Your Comfort Zone).

Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire.
Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow.

The original post is located here: https://www.eofire.com/entrepreneurial-stretch

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Oct 30, 2017

Leo Babauta of Zen Habits shares how to overcome the 10 biggest obstacles to creating.

Episode 236: Overcoming the 10 Biggest Obstacles to Creating by Leo Babauta of Zen Habits (Motivation & Overcoming Procrastination).

Leo Babauta created Zen Habits, which is about finding simplicity and mindfulness in the daily chaos of our lives. It’s about clearing the clutter so we can focus on what’s important, create something amazing, find happiness.

The original post is located here: https://zenhabits.net/creation

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Oct 27, 2017

Neil Patel shares the biggest trends in entrepreneurship to look for in 2018. This is Part 2 of 2.

Episode 235: The Biggest Trends in Entrepreneurship to Look For in 2018 - Part 2 by Neil Patel.

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: https://neilpatel.com/blog/entrepreneurship-trends

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Oct 26, 2017

Neil Patel shares the biggest trends in entrepreneurship to look for in 2018. This is Part 1 of 2.

Episode 234: The Biggest Trends in Entrepreneurship to Look For in 2018 - Part 1 by Neil Patel (Like Trend Following with Michael Covel).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: https://neilpatel.com/blog/entrepreneurship-trends

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Oct 25, 2017

Philip Taylor of PT Money shares how 10 notable online personalities defined "entrepreneur."

Episode 233: 10 Notable Online Personalities Define What is an Entrepreneur by Philip Taylor of PT Money (Defining Entrepreneurship).

PTMoney.com is about helping you make extra money, save more money, and spend your money wisely--all in an effort to help you fix your finances so you can build the life you want. It was started by Philip Taylor, a CPA, entrepreneur, and blogger who started the site in 2007. He also created FinCon, the popular conference for financial nerds.

The original post is located here: https://ptmoney.com/what-is-an-entrepreneur

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Oct 24, 2017

Steve Chou of My Wife Quit Her Job shares what successful entrepreneurs do differently. This is Part 2 of 2.

Episode 232: What Successful Entrepreneurs Do Differently and Why Beginners Fail - Part 2 by Steve Chou of My Wife Quit Her Job.

Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at MyWifeQuitHerJob.com

The original post is located here: https://mywifequitherjob.com/what-successful-online-store-owners-do-differently

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Oct 23, 2017

Steve Chou of My Wife Quit Her Job shares what successful entrepreneurs do differently. This is Part 1 of 2.

Episode 231: What Successful Entrepreneurs Do Differently and Why Beginners Fail - Part 1 by Steve Chou of My Wife Quit Her Job.

Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at MyWifeQuitHerJob.com

The original post is located here: https://mywifequitherjob.com/what-successful-online-store-owners-do-differently

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