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Optimal Living Daily: Business & StartUps | Entrepreneurship | Small Business | Freelancing | Side Hustle

We (Lee Rankinen & Justin Malik) read you the best content on entrepreneurship, startups, side hustles, freelancing, and more, with author permission. Think of Optimal Living Daily as an audioblog or blogcast. :) Optimal Living Daily: Business & StartUps is a podcast created for those looking to start or improve their own small business: lifelong entrepreneurs and life optimizers. Lee Rankinen & Justin Malik bring you the best content from blogs and other resources and read it to you, so that you don't have to waste your time finding and reading blogs yourself--listen during your commute, workout, regular routines, or during your down time 7 days a week and launch or improve your business one step at a time. Each episode brings you a reading from a popular blog post or resource--practical and actionable information that has been proven to be worthy of large audiences. Current sites and authors include: EOFire.com (Entrepreneur On Fire) - Kate Erickson & John Lee Dumas JamesAltucher.com - James Altucher Sivers.org - Derek Sivers NeilPatel.com - Neil Patel ZenHabits.net - Leo Babauta IWillTeachYouToBeRich.com - Ramit Sethi StevePavlina.com - Steve Pavlina RyanHoover.me - Ryan Hoover SideHustleNation.com - Nick Loper NirAndFar.com - Nir Eyal MyWifeQuitHerJob.com - Steve Chou GoodLifeZen.com - Mary Jaksch and more being added! Subscribe now--your optimal life awaits! *Optimal Living Daily has received permission from the original authors to read content on this show.
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Optimal Living Daily: Business & StartUps | Entrepreneurship | Small Business | Freelancing | Side Hustle
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Sep 21, 2017

James Altucher shares 5 business assumptions you should rethink.

Episode 209: The 5 Biggest Assumptions I've Made About Business - Part 1 by James Altucher (Business Daily - A Business School Podcast).

James Altucher is an American hedge fund manager, entrepreneur, bestselling author, and podcaster. He has founded or cofounded more than 20 companies and says he failed at 17 of them. He has published 11 books, and is a regular contributor to The Financial Times, TechCrunch, and The Huffington Post. USA Today named his book Choose Yourself one of the 12 Best Business Books of All Time.

The original post is located here: http://www.jamesaltucher.com/2017/06/biggest-assumptions-business

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Sep 20, 2017

Kate Erickson of Entrepreneur On Fire shares 5 systems every business should have.

Episode 208: 5 Systems Every Business Should Have by Kate Erickson of EOFire (Systems Master - Like The Hustle & Flowchart Podcast).

Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire.
Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow.

The original post is located here: http://eofire.com/5-systems-every-business-should-have

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Sep 19, 2017

Leo Babauta of Zen Habits shares his get-started-now guide to becoming self-employed. This is Part 2 of 2.

Episode 207: The Get-Started-Now Guide to Becoming Self-Employed - Part 2 by Leo Babauta of Zen Habits (Bootstrapping It - Business).

Leo Babauta created Zen Habits, which is about finding simplicity and mindfulness in the daily chaos of our lives. It’s about clearing the clutter so we can focus on what’s important, create something amazing, find happiness.

The original post is located here: https://zenhabits.net/the-get-started-now-guide-to-becoming-self-employed

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Sep 18, 2017

Leo Babauta of Zen Habits shares his get-started-now guide to becoming self-employed. This is Part 1 of 2.

Episode 206: The Get-Started-Now Guide to Becoming Self-Employed - Part 1 by Leo Babauta of Zen Habits (Starting a Business - Advice).

Leo Babauta created Zen Habits, which is about finding simplicity and mindfulness in the daily chaos of our lives. It’s about clearing the clutter so we can focus on what’s important, create something amazing, find happiness.

The original post is located here: https://zenhabits.net/the-get-started-now-guide-to-becoming-self-employed

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Sep 15, 2017

Philip Taylor of PT Money shares 7 small business mistakes to avoid.

Episode 205: 7 Small Business Mistakes to Avoid by Philip Taylor of PT Money (Like Bombshell Business Podcast with Amber Hurdle).

PTMoney.com is about helping you make extra money, save more money, and spend your money wisely--all in an effort to help you fix your finances so you can build the life you want. It was started by Philip Taylor, a CPA, entrepreneur, and blogger who started the site in 2007. He also created FinCon, the popular conference for financial nerds.

The original post is located here: https://ptmoney.com/small-business-mistakes

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Sep 14, 2017

Kristin Wong shares her case for being unproductive.

Episode 204: The Case for Being Unproductive by Kristin Wong (Productivity for Small Business Owners, Freelancers & Entrepreneurs).

Kristin Wong is a freelance writer and journalist who writes for Lifehacker, Mentalfloss, and New York Magazine. She frequently covers travel, personal finance, and human behavior.
Kristin launched her own blog, www.thewildwong.com, to write about life as a work-from-anywhere freelancer. She aims to help other creative entrepreneurs navigate the tricky world of freelancing, from managing money to traveling the world to staying productive and getting stuff done.
Kristin is a self-professed money geek and is slated to publish a book about personal finance in March of 2018.

The original post is located here: http://www.thewildwong.com/productivity-guilt

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This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll: https://gusto.com/startup

Sep 13, 2017

Neil Patel shares how to save time on social media for your business. This is Part 2 of 2.

Episode 203: How to Save 10 Hours Each Week While Still Crushing it on Social Media - Part 2 by Neil Patel (Like Side Hustle School).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: https://neilpatel.com/blog/save-10-hours-week-still-crushing-social-media

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This episode is proudly sponsored by SaneBox! Get a 14 day trial and automatically have a $25 credit applied if you decide to purchase: https://sanebox.com/StartUp

Sep 12, 2017

Neil Patel shares how to save time on social media for your business. This is Part 1 of 2.

Episode 202: How to Save 10 Hours Each Week While Still Crushing it on Social Media - Part 1 by Neil Patel (Like Noah Kagan Presents).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: https://neilpatel.com/blog/save-10-hours-week-still-crushing-social-media

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Sep 11, 2017

Steve Chou of My Wife Quit Her Job shares what failure really is in entrepreneurship.

Episode 201: Stop Thinking You Are Going to Fail Just Because Someone Says You Should by Steve Chou of My Wife Quit Her Job (Failure).

Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at MyWifeQuitHerJob.com

The original post is located here: http://mywifequitherjob.com/stop-thinking-you-are-going-to-fail-just-because-someone-says-you-should

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Sep 8, 2017

Steve Pavlina shares some myths about self employment. This is Part 2 of 2.

Episode 200: 10 Myths About Self-Employment - Part 2 by Steve Pavlina (Similar to the Mike Cernovich Podcast - Life Skills That Matter).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: https://www.stevepavlina.com/blog/2006/07/10-myths-about-self-employment

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This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll: https://gusto.com/startup

Sep 7, 2017

Steve Pavlina shares some myths about self employment. This is Part 1 of 2.

Episode 199: 10 Myths About Self-Employment - Part 1 by Steve Pavlina (Similar to The Ziglar Show - Inspiring Your True Performance).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: https://www.stevepavlina.com/blog/2006/07/10-myths-about-self-employment

Please Rate & Review the Show!

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This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll: https://gusto.com/startup

Sep 6, 2017

Nick Loper of Side Hustle Nation shares 15 ways to start, grow, and expand your side hustle using Fiverr.

Episode 198: 15 Ways to Start, Grow, and Expand Your Side Hustle Using Fiverr by Christopher Norris with Side Hustle Nation (Side Gig).

Nick Loper of Side Hustle Nation is an entrepreneur involved in a variety of projects. He started the website because he believes in the hustle. After all, what’s riskier: starting a business, or relying on your job as your only source of income? He used to work full-time for a giant corporation, but built his business during the night and weekends... and you can do it too.

The original post is located here: http://www.sidehustlenation.com/side-hustle-on-fiverr

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Sep 5, 2017

Ramit Sethi shares how to craft the perfect email with examples.

Episode 197: Email Etiquette: How to Get Responses to Your Important Emails by Ramit Sethi of I Will Teach You to be Rich (Influencers).

Instead of saying “no” to spending on everything, Ramit wants to use money to say YES. He knew there was a better way to live a rich life—if we could use psychology to focus on what actually works. Not just for personal finance, but all aspects of life: money, careers, relationships, business, fitness and more.
Since then, he's been testing and sharing his findings with the world via I Will Teach You To Be Rich.
He's also written a New York Times bestselling book, been profiled in a 6-page Fortune article and pictured next to Warren Buffett Forbes Magazine, and have been featured by a long list of media, including the Wall Street Journal, ABC News, NPR, Fox Business, PBS, CNBC and more. He also has tons of documented success stories—more than 20,000.

The original post is located here: https://www.iwillteachyoutoberich.com/blog/email-etiquette-how-to-get-responses-to-your-important-emails

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This episode is proudly sponsored by SaneBox! Get a 14 day trial and automatically have a $25 credit applied if you decide to purchase: https://sanebox.com/StartUp

Sep 4, 2017

Kate Erickson of Entrepreneur On Fire shares why your website's homepage needs a makeover and what to showcase.

Episode 196: 5 Reasons Why Your Website's Homepage Needs a Makeover by Kate Erickson of Entrepreneur on Fire (Webmasters).

Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire.
Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow.

The original post is located here: https://www.eofire.com/5-reasons-why-your-websites-homepage-needs-a-makeover

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This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll: https://gusto.com/startup

Sep 1, 2017

Erin Blaskie shares what she learned after reading over 4,000 Twitter bios. This is Part 2 of 2.

Episode 195: Five Things I Learned About Twitter Bios by Reading Over 4,000 User Profiles - Part 2 by Erin Blaskie (Social Media Sharing).

Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin’s primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world.

The original post is located here: http://erinblaskie.com/five-things-i-learned-about-twitter-bios-by-reading-over-4000-user-profiles

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Aug 31, 2017

Erin Blaskie shares what she learned after reading over 4,000 Twitter bios. This is Part 1 of 2.

Episode 194: Five Things I Learned About Twitter Bios by Reading Over 4,000 User Profiles - Part 1 by Erin Blaskie (Social Networking).

Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin’s primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world.

The original post is located here: http://erinblaskie.com/five-things-i-learned-about-twitter-bios-by-reading-over-4000-user-profiles

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This episode is proudly sponsored by AltMBA! They're now accepting applications for upcoming sessions: AltMBA.com/OptimalStartUp

Aug 30, 2017

Nir Eyal shares the importance of variable rewards in products & services.

Episode 193: Variable Rewards: Want to Hook Users? Drive Them Crazy by Nir Eyal (Like The Learning Leader Show with Ryan Hawk).

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”
Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products.
In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today.
Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn).
Nir attended The Stanford Graduate School of Business and Emory University.

The original post is located here: https://www.nirandfar.com/2012/03/want-to-hook-your-users-drive-them-crazy.html

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This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll: https://gusto.com/startup

Aug 29, 2017

Carrie Smith with PT Money shares how to make six figures a year as a freelancer.

Episode 192: How to Make Six Figures a Year as a Freelancer by Carrie Smith with PT Money (How to Make More Money with Freelancing).

PTMoney.com is about helping you make extra money, save more money, and spend your money wisely--all in an effort to help you fix your finances so you can build the life you want. It was started by Philip Taylor, a CPA, entrepreneur, and blogger who started the site in 2007. He also created FinCon, the popular conference for financial nerds.

The original post is located here: https://ptmoney.com/how-to-make-six-figures-a-year-as-a-freelancer

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Aug 28, 2017

Leo Babauta of Zen Habits shares his methods for keeping his inbox clear at all times.

Episode 191: Email Sanity: How to Clear Your Inbox When You're Drowning by Leo Babauta of Zen Habits (How to Get to Inbox Zero).

Leo Babauta created Zen Habits, which is about finding simplicity and mindfulness in the daily chaos of our lives. It’s about clearing the clutter so we can focus on what’s important, create something amazing, find happiness.

The original post is located here: https://zenhabits.net/email-sanity

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This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll: https://gusto.com/startup

Aug 25, 2017

Neil Patel shares why most bloggers fail. This is Part 2 of 2.

Episode 190: Why Do Most Bloggers Fail? A Review of Flawed Blogging Practices That Knock Most People Out - Part 2 by Neil Patel (Learn).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: http://neilpatel.com/blog/why-do-most-bloggers-fail-a-review-of-flawed-blogging-practices-that-knock-most-people-out

Please Rate & Review the Show!

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This episode is proudly sponsored by AltMBA! They're now accepting applications for upcoming sessions: AltMBA.com/OptimalStartUp

Aug 24, 2017

Neil Patel shares why most bloggers fail. This is Part 1 of 2.

Episode 189: Why Do Most Bloggers Fail? A Review of Flawed Blogging Practices that Knock Most People Out - Part 1 by Neil Patel (Blogs).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: http://neilpatel.com/blog/why-do-most-bloggers-fail-a-review-of-flawed-blogging-practices-that-knock-most-people-out

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This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL: DesignCrowd.com/Optimal

Aug 23, 2017

Steve Chou of My Wife Quit Her Job shares factors that make a small business more likely to succeed.

Episode 188: What Makes a Small Business More Likely to Succeed by Steve Chou of My Wife Quit Her Job (The Secret to Success).

Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at MyWifeQuitHerJob.com

The original post is located here: http://mywifequitherjob.com/what-makes-a-small-business-more-likely-to-succeed

Please Rate & Review the Show!

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This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL: DesignCrowd.com/Optimal

Aug 22, 2017

Steve Pavlina shares how to pick your projects wisely.

Episode 187: Selecting Projects Wisely by Steve Pavlina (Like Bombshell Business Podcast with Amber Hurdle - Picking Your Battles).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: https://www.stevepavlina.com/blog/2014/08/selecting-projects-wisely

Please Rate & Review the Show!

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This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll: https://gusto.com/startup

Aug 21, 2017

Guest author Alex Genadinik shares how to go about creating a business plan for your side hustle.

Episode 186: Side Hustle Business Planning by Alex Genadinik & Side Hustle Nation (Do You Need to Write a Business Plan for Your Biz).

Nick Loper of Side Hustle Nation is an entrepreneur involved in a variety of projects. He started the website because he believes in the hustle. After all, what’s riskier: starting a business, or relying on your job as your only source of income? He used to work full-time for a giant corporation, but built his business during the night and weekends... and you can do it too.

The original post is located here: http://www.sidehustlenation.com/side-hustle-business-planning

Please Rate & Review the Show!

Visit Me Online at OLDPodcast.com

and Join the Ol' Family to get your Free Gifts

This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL: DesignCrowd.com/Optimal

Aug 18, 2017

Ramit Sethi shares how and why to grab coffee with experts in your field of interest (Part 2 of 2).

Episode 185: You Are Who You Grab Coffee With - 3 Steps to Get Expert Advice on Any Topic - Part 2 by Ramit Sethi (Learning Your Craft).

Instead of saying “no” to spending on everything, Ramit wants to use money to say YES. He knew there was a better way to live a rich life—if we could use psychology to focus on what actually works. Not just for personal finance, but all aspects of life: money, careers, relationships, business, fitness and more.
Since then, he's been testing and sharing his findings with the world via I Will Teach You To Be Rich.
He's also written a New York Times bestselling book, been profiled in a 6-page Fortune article and pictured next to Warren Buffett Forbes Magazine, and have been featured by a long list of media, including the Wall Street Journal, ABC News, NPR, Fox Business, PBS, CNBC and more. He also has tons of documented success stories—more than 20,000.

The original post is located here: https://www.iwillteachyoutoberich.com/blog/expert-advice

Please Rate & Review the Show!

Visit Me Online at OLDPodcast.com

and Join the Ol' Family to get your Free Gifts

This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL: DesignCrowd.com/Optimal

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