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Optimal Living Daily: Business & StartUps | Entrepreneurship | Small Business | Freelancing | Side Hustle

We (Lee Rankinen & Justin Malik) read you the best content on entrepreneurship, startups, side hustles, freelancing, and more, with author permission. Think of Optimal Living Daily as an audioblog or blogcast. :) Optimal Living Daily: Business & StartUps is a podcast created for those looking to start or improve their own small business: lifelong entrepreneurs and life optimizers. Lee Rankinen & Justin Malik bring you the best content from blogs and other resources and read it to you, so that you don't have to waste your time finding and reading blogs yourself--listen during your commute, workout, regular routines, or during your down time 7 days a week and launch or improve your business one step at a time. Each episode brings you a reading from a popular blog post or resource--practical and actionable information that has been proven to be worthy of large audiences. Current sites and authors include: EOFire.com (Entrepreneur On Fire) - Kate Erickson & John Lee Dumas JamesAltucher.com - James Altucher Sivers.org - Derek Sivers NeilPatel.com - Neil Patel ZenHabits.net - Leo Babauta IWillTeachYouToBeRich.com - Ramit Sethi StevePavlina.com - Steve Pavlina RyanHoover.me - Ryan Hoover SideHustleNation.com - Nick Loper NirAndFar.com - Nir Eyal MyWifeQuitHerJob.com - Steve Chou GoodLifeZen.com - Mary Jaksch and more being added! Subscribe now--your optimal life awaits! *Optimal Living Daily has received permission from the original authors to read content on this show.
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Optimal Living Daily: Business & StartUps | Entrepreneurship | Small Business | Freelancing | Side Hustle
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Now displaying: May, 2017
May 31, 2017

Nick Loper shares his experience with outsourcing the writing of his book.

Episode 128: The Outsourced Writing Experiment by Nick Loper of The Side Hustle Show: Business Ideas for Part-Time Entrepreneurs.

Nick Loper of Side Hustle Nation is an entrepreneur involved in a variety of projects. He started the website because he believes in the hustle. After all, what’s riskier: starting a business, or relying on your job as your only source of income? He used to work full-time for a giant corporation, but built his business during the night and weekends... and you can do it too.

The original post is located here: http://www.sidehustlenation.com/outsourced-writing-experiment

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This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL: DesignCrowd.com/Optimal

May 30, 2017

Neil Patel shares 4 famous social media growth hacks that you can learn from. This is Part 2 of 2.

Episode 127: 4 Famous Social Media Growth Hacks That You Can Learn From 2 by Neil Patel (Social Media Marketing Happy Hour Podcast).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: http://neilpatel.com/blog/4-famous-social-media-growth-hacks-that-you-can-learn-from

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This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL: DesignCrowd.com/Optimal

May 29, 2017

Neil Patel shares 4 famous social media growth hacks that you can learn from. This is Part 1 of 2.

Episode 126: 4 Famous Social Media Growth Hacks Part 1 (Social Media Marketing Podcast helps your business thrive with social media).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: http://neilpatel.com/blog/4-famous-social-media-growth-hacks-that-you-can-learn-from

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This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL: DesignCrowd.com/Optimal

May 26, 2017

Steve Pavlina has a 12-part series on how to network with busy people! Here's the second half of Part 5.

Episode 125: How to Network with Busy People Part 2 of Part 5 by Steve Pavlina (Like the Rotated Views Podcast - Business Networking).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: https://www.stevepavlina.com/blog/2009/08/how-to-network-with-busy-people-part-5

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This episode is proudly sponsored by AltMBA! They're now accepting applications for Summer & Fall: AltMBA.com/OptimalStartUp

May 25, 2017

Steve Pavlina has a 12-part series on how to network with busy people! Here's the first half of Part 5.

Episode 124: How to Network with Busy People - Part 1 of Part 5 by Steve Pavlina (Similar to Still Processing from The New York Times).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: https://www.stevepavlina.com/blog/2009/08/how-to-network-with-busy-people-part-5

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This episode is proudly sponsored by AltMBA! They're now accepting applications for Summer & Fall: AltMBA.com/OptimalStartUp

May 24, 2017

Guest author Tom Ewer with My Wife Quit Her Job shares what your business really boils down to.

Episode 123: In the End Your Business Just Boils Down to This by Tom Ewer with My Wife Quit Her Job (Business Management StartUps).

Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at MyWifeQuitHerJob.com

The original post is located here: http://mywifequitherjob.com/why-you-should-always-take-pride-in-your-business

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May 23, 2017

Guest author Pamela Slim on I Will Teach You To Be Rich shares excuses on why people don't start their own business and what to do about it. This is Part 2 of 2.

Episode 122: Top Excuses and Tactics: Why Haven't You Started Your Own Business Part 2 by Pamela Slim with I Will Teach You to be Rich.

Instead of saying “no” to spending on everything, Ramit wants to use money to say YES. He knew there was a better way to live a rich life—if we could use psychology to focus on what actually works. Not just for personal finance, but all aspects of life: money, careers, relationships, business, fitness and more.
Since then, he's been testing and sharing his findings with the world via I Will Teach You To Be Rich.
He's also written a New York Times bestselling book, been profiled in a 6-page Fortune article and pictured next to Warren Buffett Forbes Magazine, and have been featured by a long list of media, including the Wall Street Journal, ABC News, NPR, Fox Business, PBS, CNBC and more. He also has tons of documented success stories—more than 20,000.

The original post is located here: http://www.iwillteachyoutoberich.com/blog/starting-a-business

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May 22, 2017

Guest author Pamela Slim on I Will Teach You To Be Rich shares excuses on why people don't start their own business and what to do about it. This is Part 1 of 2.

Episode 121: Top Excuses and Tactics: Why Haven't You Started Your Own Business Part 1 by Pamela Slim with I Will Teach You to be Rich.

Instead of saying “no” to spending on everything, Ramit wants to use money to say YES. He knew there was a better way to live a rich life—if we could use psychology to focus on what actually works. Not just for personal finance, but all aspects of life: money, careers, relationships, business, fitness and more.
Since then, he's been testing and sharing his findings with the world via I Will Teach You To Be Rich.
He's also written a New York Times bestselling book, been profiled in a 6-page Fortune article and pictured next to Warren Buffett Forbes Magazine, and have been featured by a long list of media, including the Wall Street Journal, ABC News, NPR, Fox Business, PBS, CNBC and more. He also has tons of documented success stories—more than 20,000.

The original post is located here: http://www.iwillteachyoutoberich.com/blog/starting-a-business

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May 19, 2017

Steve Pavlina has a 12-part series on how to network with busy people! Here's Part 4.

Episode 120: How to Network with Busy People - Part 4 by Steve Pavlina (Like Brilliant Business Moms with Beth Anne Schwamberger).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: https://www.stevepavlina.com/blog/2009/08/how-to-network-with-busy-people-part-4

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May 18, 2017

Erin Blaskie shares her $250,000 launch strategy.

Episode 119: Inside a $250,000 Product Launch Part 1 by Erin Blaskie (Digital Marketer Like Ryan Deiss & Todd Brown - Marketing).

Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin’s primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world.

The original post is located here: http://erinblaskie.com/inside-a-250000-digital-product-launch-part-one

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May 17, 2017

Kate Erickson shares a brilliant strategy for creating the right products & services for your audience.

Episode 118: How to Create the Right Products and Services for your Audience by Kate Erickson of Entrepreneur on Fire (Build & Launch).

Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire.
Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow.

The original post is located here: https://www.eofire.com/how-to-create-the-right-products-and-services-for-your-audience

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May 16, 2017

Nir Eyal compares the California Roll to product innovation: people want the familiar done differently.

Episode 117: People Don't Want Something Truly New, They Want the Familiar Done Differetly by Nir Eyal (New Product Innovation).

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”
Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products.
In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today.
Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn).
Nir attended The Stanford Graduate School of Business and Emory University.

The original post is located here: http://www.nirandfar.com/2015/06/california-role-rule.html

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May 15, 2017

2 posts from Derek Sivers with marketing insight that you might not have thought about before.

Episode 116: Assume the Basic Sale & Go for Quantity & The Power of No Reward by Derek Sivers (Russell Brunson Marketing in Your Car).

Originally a professional musician and circus clown, Derek Sivers created CD Baby in 1998. It became the largest seller of independent music online, with $100M in sales for 150,000 musicians. In 2008, Derek sold CD Baby for $22M, giving the proceeds to a charitable trust for music education.
He is a frequent speaker at the TED Conference, with over 5 million views of his talks.
Since 2011 he has published 34 books, including “Anything You Want” which shot to #1 on all of its Amazon categories.

The original posts are located here:

https://sivers.org/quantity

https://sivers.org/no-reward

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May 12, 2017

Kristin Wong has made writing her full-time job! Find how out how. This is Part 2 of 2.

Episode 115: How to Become a Freelance Writer with No Experience - Part 2 by Kristin Wong (Content Writing and How to Freelance).

Kristin Wong is a freelance writer and journalist who writes for Lifehacker, Mentalfloss, and New York Magazine. She frequently covers travel, personal finance, and human behavior.
Kristin launched her own blog, www.thewildwong.com, to write about life as a work-from-anywhere freelancer. She aims to help other creative entrepreneurs navigate the tricky world of freelancing, from managing money to traveling the world to staying productive and getting stuff done.
Kristin is a self-professed money geek and is slated to publish a book about personal finance in March of 2018.

The original post is located here: http://www.thewildwong.com/how-to-become-a-freelance-writer-with-no-experience

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You can start a blog for less than $4/month: OLDPodcast.com/host

May 11, 2017

Kristin Wong has made writing her full-time job! Find how out how. This is Part 1 of 2.

Episode 114: How to Become a Freelance Writer with No Experience - Part 1 by Kristin Wong (High-Income Business Writing: Freelance).

Kristin Wong is a freelance writer and journalist who writes for Lifehacker, Mentalfloss, and New York Magazine. She frequently covers travel, personal finance, and human behavior.
Kristin launched her own blog, www.thewildwong.com, to write about life as a work-from-anywhere freelancer. She aims to help other creative entrepreneurs navigate the tricky world of freelancing, from managing money to traveling the world to staying productive and getting stuff done.
Kristin is a self-professed money geek and is slated to publish a book about personal finance in March of 2018.

The original post is located here: http://www.thewildwong.com/how-to-become-a-freelance-writer-with-no-experience

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This episode is proudly sponsored by AltMBA! They're now accepting applications for Summer & Fall: AltMBA.com/OSD

May 10, 2017

Ben Luthi, with PT Money, shares how to balance your freelance career with a full-time job.

Episode 113: How to Balance Your Freelance Career with a Full-Time Job by Ben Luthi with PT Money (Freelance Transformation).

PTMoney.com is about helping you make extra money, save more money, and spend your money wisely--all in an effort to help you fix your finances so you can build the life you want. It was started by Philip Taylor, a CPA, entrepreneur, and blogger who started the site in 2007. He also created FinCon, the popular conference for financial nerds.

The original post is located here: https://ptmoney.com/how-to-balance-building-a-freelance-career-with-a-full-time-job

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May 9, 2017

Leo Babauta of Zen Habits shares how to find your amazing work.

Episode 112: How to Find Your Amazing Work by Leo Babauta of Zen Habits (Similar to The Venture from Virgin Atlantic / Gimlet Creative).

Leo Babauta created Zen Habits, which is about finding simplicity and mindfulness in the daily chaos of our lives. It’s about clearing the clutter so we can focus on what’s important, create something amazing, find happiness.

The original post is located here: https://zenhabits.net/how-to-find-your-amazing-work

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May 8, 2017

Ryan Hoover shares how tactics from Philz Coffee can teach us about better product design.

Episode 111: What Philz Coffee Can Teach Us About Product Design by Ryan Hoover (Masters of Scale with Reid Hoffman from WaitWhat).

Ryan Hoover, the founder of Product Hunt, is a product guy with a passion for startups, product design, and personal growth. He also created Startup Edition, worked as an EIR at Tradecraft, and was the Director of Product at PlayHaven. He's a contributing writer to Hooked: How to Build Habit-Forming Products by Nir Eyal. Additionally, he has written over 150 essays, many of which are featured in TechCrunch, Forbes, Pando, Fast Company, and The Next Web.

The original post is located here: http://ryanhoover.me/post/55424702706/what-philz-coffee-can-teach-us-about-product

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May 5, 2017

Steve Pavlina has a 12-part series on how to network with busy people! Here's the second half of Part 3.

Episode 110: How to Network with Busy People - Part 2 of Part 3 by Steve Pavlina (Similar to Own the Promise - Learn How to Network).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: https://www.stevepavlina.com/blog/2009/07/how-to-network-with-busy-people-part-3

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May 4, 2017

Steve Pavlina has a 12-part series on how to network with busy people! Here's the first half of Part 3.

Episode 109: How to Network with Busy People - Part 1 of Part 3 by Steve Pavlina (Like RED - The Marketing Podcast for Influencers).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: https://www.stevepavlina.com/blog/2009/07/how-to-network-with-busy-people-part-3

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This episode is proudly sponsored by AltMBA! They're now accepting applications for Summer & Fall: AltMBA.com/OSD

May 3, 2017

Nick Loper talks about the importance of doing 5-star work.

Episode 108: Do 5-Star Work by Nick Loper of The Side Hustle Show Podcast (Similar to The Boss Up! Podcast - Lindsay Teague Moreno).

Nick Loper of Side Hustle Nation is an entrepreneur involved in a variety of projects. He started the website because he believes in the hustle. After all, what’s riskier: starting a business, or relying on your job as your only source of income? He used to work full-time for a giant corporation, but built his business during the night and weekends... and you can do it too.

The original post is located here: http://www.sidehustlenation.com/do-5-star-work

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May 2, 2017

Neil Patel shares the best ways to become a more productive writer. This is Part 2 of 2.

Episode 107: 5 Lessons on Being a More Productive Writer (Plus Tips You Can Steal) - Part 2 by Neil Patel (How to Write Good Blog Posts).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: http://neilpatel.com/blog/5-lessons-on-being-a-more-productive-writer-plus-tips-you-can-steal

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May 1, 2017

Neil Patel shares the best ways to become a more productive writer. This is Part 1 of 2.

Episode 106: 5 Lessons on Being a More Productive Writer (Plus Tips You Can Steal) - Part 1 by Neil Patel (How to Write Your Own Book).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: http://neilpatel.com/blog/5-lessons-on-being-a-more-productive-writer-plus-tips-you-can-steal

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