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Optimal Living Daily: Business & StartUps | Entrepreneurship | Small Business | Freelancing | Side Hustle

We (Lee Rankinen & Justin Malik) read you the best content on entrepreneurship, startups, side hustles, freelancing, and more, with author permission. Think of Optimal Living Daily as an audioblog or blogcast. :) Optimal Living Daily: Business & StartUps is a podcast created for those looking to start or improve their own small business: lifelong entrepreneurs and life optimizers. Lee Rankinen & Justin Malik bring you the best content from blogs and other resources and read it to you, so that you don't have to waste your time finding and reading blogs yourself--listen during your commute, workout, regular routines, or during your down time 7 days a week and launch or improve your business one step at a time. Each episode brings you a reading from a popular blog post or resource--practical and actionable information that has been proven to be worthy of large audiences. Current sites and authors include: EOFire.com (Entrepreneur On Fire) - Kate Erickson & John Lee Dumas JamesAltucher.com - James Altucher Sivers.org - Derek Sivers NeilPatel.com - Neil Patel ZenHabits.net - Leo Babauta IWillTeachYouToBeRich.com - Ramit Sethi StevePavlina.com - Steve Pavlina RyanHoover.me - Ryan Hoover SideHustleNation.com - Nick Loper NirAndFar.com - Nir Eyal MyWifeQuitHerJob.com - Steve Chou GoodLifeZen.com - Mary Jaksch and more being added! Subscribe now--your optimal life awaits! *Optimal Living Daily has received permission from the original authors to read content on this show.
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Optimal Living Daily: Business & StartUps | Entrepreneurship | Small Business | Freelancing | Side Hustle
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Now displaying: January, 2017
Jan 31, 2017

Steve Pavlina shares how to beat the competition, with examples from his own ventures. This is Part 2 of 2.

Episode 42: How to Beat the Competition - Part 2 by Steve Pavlina (Becoming One of Forbes Under 30 Requires a Strength Finder).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: http://www.stevepavlina.com/blog/2008/02/how-to-beat-the-competition

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Jan 30, 2017

Steve Pavlina shares how to beat the competition, with examples from his own ventures. This is Part 1 of 2.

Episode 41: How to Beat the Competition - Part 1 by Steve Pavlina (Marketing Like The Gary Vee Audio Experience & Forbes Interview).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: http://www.stevepavlina.com/blog/2008/02/how-to-beat-the-competition

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Jan 27, 2017

Derek Sivers shares the difference between being local vs. global and what it's meant for his own life.

Episode 40: You Don't Have to be Local by Derek Sivers (The Productivity Paradox - What's The One Thing For You? Introvert v. Extrovert).

Originally a professional musician and circus clown, Derek Sivers created CD Baby in 1998. It became the largest seller of independent music online, with $100M in sales for 150,000 musicians. In 2008, Derek sold CD Baby for $22M, giving the proceeds to a charitable trust for music education.
He is a frequent speaker at the TED Conference, with over 5 million views of his talks.
Since 2011 he has published 34 books, including “Anything You Want” which shot to #1 on all of its Amazon categories.

The original post is located here: https://sivers.org/local

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Jan 26, 2017

Seth Godin, best-selling author and host of StartUp School, shares why you're stuck and what to do about it.

Episode 39: The Reason You're Stuck (& the 1 Best Way to Avoid the 6 Ways That Will Keep You Stuck) by Seth Godin of StartUp School.

Leo Babauta created Zen Habits, which is about finding simplicity and mindfulness in the daily chaos of our lives. It’s about clearing the clutter so we can focus on what’s important, create something amazing, find happiness.

The original post is located here: https://zenhabits.net/the-reason-you%E2%80%99re-stuck

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Jan 25, 2017

Steve Chou of My Wife Quit Her Job shares common pitfalls when starting your online business.

Episode 38: How to Burn Yourself Out in 2 Weeks When Starting Your Online Business by Steve Chou of My Wife Quit Her Job (StartUps).

Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at MyWifeQuitHerJob.com

The original post is located here: http://mywifequitherjob.com/how-to-burn-yourself-out-in-2-weeks-when-starting-your-online-business

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Jan 24, 2017

Nick Loper shares what he considers to be the most important skill for entrepreneurs, and how to build it.

Episode 37: The Most Important Skill for Entrepreneurs (and 7 Ways to Cultivate It) by Nick Loper of Side Hustle Nation (StartUps School).

Nick Loper of Side Hustle Nation is an entrepreneur involved in a variety of projects. He started the website because he believes in the hustle. After all, what’s riskier: starting a business, or relying on your job as your only source of income? He used to work full-time for a giant corporation, but built his business during the night and weekends... and you can do it too.

The original post is located here: http://www.sidehustlenation.com/creativity

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Jan 23, 2017

Kate Erickson of Entrepreneur on Fire shares a story about when things don't go as planned.

Episode 36: What To Do When Things Don't Happen as Planned from Kate's Take & the Entrepreneur on Fire Blog (Business Inspiration).

Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire.
Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow.

The original post is located here: http://www.eofire.com/what-to-do-when-things-dont-happen-as-planned

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Jan 20, 2017

Neil Patel shares why he's spending tons of money on Facebook fans. This is Part 2 of 2.

Episode 35: I Waste $12,512 a Day on Facebook Fans And I'm Not Going to Stop. Here's Why - Part 2 by Neil Patel (Online Marketing).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: http://neilpatel.com/blog/is-it-worth-buying-facebook-fans

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Jan 19, 2017

Neil Patel shares why he's spending tons of money on Facebook fans. This is Part 1 of 2.

Episode 34: I Waste $12,512 a Day on Facebook Fans And I'm Not Going to Stop. Here's Why - Part 1 by Neil Patel (Mark Zuckerberg Cash).

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

The original post is located here: http://neilpatel.com/blog/is-it-worth-buying-facebook-fans

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Jan 18, 2017

Nir Eyal shares the importance of prioritizing in this Part 3 of his series on entrepreneurship.

Episode 33: Being a Quitter Makes You a Good Entrepreneur by Nir Eyal of Nir and Far (Being Boss - Business Mindset, Habits, & Tactics).

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”
Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products.
In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today.
Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn).
Nir attended The Stanford Graduate School of Business and Emory University.

The original post is located here: http://www.nirandfar.com/2012/01/being-good-quitter-makes-you-good.html

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Jan 17, 2017

Need more traffic to your blog? Ramit Sethi has some great tips in this post.

Episode 32: How to Get 150,000 People to Read Your Blog Post in 1 Week (And How I Did It) by Ramit Sethi of I Will Teach You to be Rich.

Instead of saying “no” to spending on everything, Ramit wants to use money to say YES. He knew there was a better way to live a rich life—if we could use psychology to focus on what actually works. Not just for personal finance, but all aspects of life: money, careers, relationships, business, fitness and more.
Since then, he's been testing and sharing his findings with the world via I Will Teach You To Be Rich.
He's also written a New York Times bestselling book, been profiled in a 6-page Fortune article and pictured next to Warren Buffett Forbes Magazine, and have been featured by a long list of media, including the Wall Street Journal, ABC News, NPR, Fox Business, PBS, CNBC and more. He also has tons of documented success stories—more than 20,000.

The original post is located here: http://www.iwillteachyoutoberich.com/blog/getting-traffic-for-your-blog

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Jan 16, 2017

Get started freelancing with these steps.

Episode 31: How to Get Started Freelancing by Carrie Smith with PT Money (Be Your Own Boss & Better Off - Don't Keep Your Day Job).

PTMoney.com is about helping you make extra money, save more money, and spend your money wisely--all in an effort to help you fix your finances so you can build the life you want. It was started by Philip Taylor, a CPA, entrepreneur, and blogger who started the site in 2007. He also created FinCon, the popular conference for financial nerds.

The original post is located here: https://ptmoney.com/how-to-get-started-freelancing

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Jan 13, 2017

Don't want to keep your day job? Ryan Hoover has some questions to ask yourself before starting up with an idea.

Episode 30: Got a Startup Idea? Ask These Questions First by Ryan Hoover, Founder of Product Hunt (Don't Want to Keep Your Day Job).

Ryan Hoover, the founder of Product Hunt, is a product guy with a passion for startups, product design, and personal growth. He also created Startup Edition, worked as an EIR at Tradecraft, and was the Director of Product at PlayHaven. He's a contributing writer to Hooked: How to Build Habit-Forming Products by Nir Eyal. Additionally, he has written over 150 essays, many of which are featured in TechCrunch, Forbes, Pando, Fast Company, and The Next Web.

The original post is located here: http://ryanhoover.me/post/59497670161/got-a-startup-idea-ask-these-questions-first

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Jan 12, 2017

James Altucher shares his deep fears, what it means in his life, and what he does about it.

Episode 29: I Am Afraid All of the Time by James Altucher (What We Fear & Why - Similar to Tony Robbins, Joel Osteen, & Hidden Brain).

James Altucher is an American hedge fund manager, entrepreneur, bestselling author, and podcaster. He has founded or cofounded more than 20 companies and says he failed at 17 of them. He has published 11 books, and is a regular contributor to The Financial Times, TechCrunch, and The Huffington Post. USA Today named his book Choose Yourself one of the 12 Best Business Books of All Time.

The original post is located here: http://www.jamesaltucher.com/2016/01/i-am-afraid-all-of-the-time

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Jan 11, 2017

Derek Sivers shares how important it is to make connections and how easy it really is.

Episode 28: It's All Who You Know? by Derek Sivers (How I Built This Million Dollar Company - The Brutal Truth About Social Networking).

Originally a professional musician and circus clown, Derek Sivers created CD Baby in 1998. It became the largest seller of independent music online, with $100M in sales for 150,000 musicians. In 2008, Derek sold CD Baby for $22M, giving the proceeds to a charitable trust for music education.
He is a frequent speaker at the TED Conference, with over 5 million views of his talks.
Since 2011 he has published 34 books, including “Anything You Want” which shot to #1 on all of its Amazon categories.

The original post is located here: https://sivers.org/xn

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Jan 10, 2017

Leo Babauta shares how he was able to write 45,000 words and 30 chapters in a short period of time.

Episode 27: The Productive Sprint by Leo Babauta of Zen Habits (Make Me Smart - The One Thing To Do For Extreme Productivity).

Leo Babauta created Zen Habits, which is about finding simplicity and mindfulness in the daily chaos of our lives. It’s about clearing the clutter so we can focus on what’s important, create something amazing, find happiness.

The original post is located here: https://zenhabits.net/sprint

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Jan 9, 2017

Steve Pavlina shares 10 business lessons from his career with startups.

Episode 26: 10 Business Lessons From a Snarky Entrepreneur by Steve Pavlina (Similar to Marketing in Your Car & The Art of Charm).

Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows.

The original post is located here: http://www.stevepavlina.com/blog/2007/01/10-business-lessons-from-a-snarky-entrepreneur

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Jan 6, 2017

Steve Chou of My Wife Quit Her Job shares highly effective habits & skills of successful entrepreneurs.

Episode 25: Habits of Successful Entrepreneurs That I've Witnessed Personally by Steve Chou of My Wife Quit Her Job & Podcast.

Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at MyWifeQuitHerJob.com

The original post is located here: http://mywifequitherjob.com/habits-of-successful-entrepreneurs-that-ive-witnessed-personally

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Jan 5, 2017

Nick Loper discusses the 3 biggest factors that will lead to side hustle satisfaction.

Episode 24: Not Loving Your Day Job? The 3 Keys to Side Hustle Satisfaction by Nick Loper of Side Hustle Nation (Side Hustle School).

Nick Loper of Side Hustle Nation is an entrepreneur involved in a variety of projects. He started the website because he believes in the hustle. After all, what’s riskier: starting a business, or relying on your job as your only source of income? He used to work full-time for a giant corporation, but built his business during the night and weekends... and you can do it too.

The original post is located here: http://www.sidehustlenation.com/autonomy-mastery-purpose

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Jan 4, 2017

Kate Erickson of Entrepreneur on Fire shares how to maintain a strong brand.

Episode 23: Branding Bootcamp Part 2: Maintaining a Strong Brand by Kate Erickson of Kate's Take & EOFire Blog (10 Minute Marketer).

Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire.
Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow.

The original post is located here: http://www.eofire.com/maintaining-a-strong-brand

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Jan 3, 2017

Kate Erickson of Entrepreneur on Fire shares how to build your brand pyramid.

Episode 22: Branding Bootcamp Part 1: Building Your Brand Pyramid by Kate Erickson of Entrepreneur on Fire & the Kate's Take Podcast.

Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire.
Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow.

The original post is located here: http://www.eofire.com/part-1-building-your-brand-pyramid

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Jan 2, 2017

Nir Eyal shares what A-Players do that you don't in this Part 2 of his series on entrepreneurship.

Episode 21: What A-Players Do That You Don't by Nir Eyal of Nir and Far (Success Talks - Getting Things Done & Achieve Your Goals).

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”
Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products.
In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today.
Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn).
Nir attended The Stanford Graduate School of Business and Emory University.

The original post is located here: http://www.nirandfar.com/2012/01/what-players-do-that-you-dont.html

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